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Ogilvy Public Relations Worldwide

I met with Richard Jalichandra, CEO of Technorati, at the Ogilvy PR offices in San Francisco. He shared with me his thoughts about what’s new in the blogosphere in 2009.

Lexy Klain

by Lexy Klain
Category: Technology

Imagine my surprise when I arrived at work only to find a few blog post links in an email mentioning that I ranked number 29 in the Top 50 Australian Marketing Pioneer Blogs. This said list was compiled by Julian Cole. See below.

Total
1 Banner Blog 6 6 8 6 8 9 43
2 Servant of Chaos 9 5 8 6 6 5 39
3 Duncans Tv Adland 6 5 7 6 8 5 37
4 Corporate Engagement 8 5 5 4 5 8 35
5 Better Communication Results 8 3 6 5 6 6 34
6 Young PR 7 5 6 5 5 6 34
7 Small Business Branding 7 3 0 8 7 8 33
8 Get Shouty 8 5 7 5 4 4 33
9 Personlize Media 8 5 4 4 4 5 30
10 Brand DNA 6 4 6 5 5 4 30
11 PR Disasters 7 5 4 4 4 5 29
12 Ettf.net 6 5 5 4 4 3 27
13 Oneplusoneequalsthree 5 3 5 4 5 5 27
14 Business of Marketing & Branding 6 5 6 4 4 1 26
15 Media Hunter 7 2 6 4 3 3 25
16 Australian SEO Blog 4 4 5 4 6 1 24
17 Wide Open Spaces 8 5 4 3 3 1 24
18 The Marketer 7 3 6 4 3 0 23
19 Three Billion 6 4 0 4 4 5 23
20 Innovation Feeder 6 5 3 3 3 2 22
21 Campaign Brief 6 4 0 3 5 3 21
22 EcioLab 7 5 2 3 3 0 20
23 Adspace-Pioneers 7 3 3 3 2 2 20
24 Publicity Queen 8 4 1 1 2 3 19
25 Filter Media 6 4 0 2 3 3 18
26 Marketing Easy 6 3 0 3 5 1 18
27 Hothouse 6 4 1 2 4 1 18
28 Mark Neely’s Blog 7 3 2 2 3 0 17
29 Lexy Klain 7 3 1 3 2 1 17
30 Peter Sheahan 6 4 0 1 4 2 17
31 In my atmosphere 6 4 0 3 2 1 16
32 Elbow Grease 4 4 0 3 2 3 16
33 Falkayn 5 4 2 0 2 1 14
34 Pigs Don’t Fly 6 4 1 1 2 0 14
35 Diffusion 7 4 0 1 1 1 14
36 Australian Small Business 6 3 0 0 4 0 13
37 The Jason Recliner 4 4 1 2 1 1 13
38 The Wayfarer 7 3 0 1 1 1 13
39 Adnotes 6 3 1 1 2 0 13
40 Ryan’s View 6 4 0 2 1 0 13
41 B&T 7 4 0 1 1 0 13
42 Zero Budget Marketing Ideas 6 3 1 1 1 0 12
43 Blackwatch 5 3 0 0 0 3 11
44 Fresh Chat 5 2 1 1 1 1 11
45 Latin Ocean 5 2 1 1 1 1 11
46 Arrow Internet SEO 7 2 0 0 1 1 11
47 The Sticky Report 7 0 1 2 0 0 10
48 Naked Communications-The Flasher 8 0 0 1 0 1 10
49 Pixel Paddock 5 1 0 1 0 1 8
50 Send up a larger room 7 0 0 1 0 0 8

The blog list was compiled using a set of criteria, including Google Page Ranks, Technorati Blog Reactions, Alexa page ranking and Blog Lines. Additionally, a subjective ‘pioneer’ score was also included, measuring the ‘blog’s ability to have pioneering thoughts about marketing’.

The Top 50 Australian Marketing Pioneer Blog list will appear in the August edition of Marketing Magazine. It will also be updated every three months, with the next update this September.

I try and give my blog as much love and attention as possible, but unfortunately find that my time tends to get cannibalised elsewhere. This new found, albeit short, burst of fame is exactly what I need to give me that extra bit of motivation to make sure that I am regularly contributing my thoughts on the latest emerging technologies and Web 2.0 developments and how these are impacting on the marketing and PR disciplines.

Here’s to crawling up the ranks :) Stay tuned for the next instalment!

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