‘The Social Media Revolution’ a phrase that has become ubiquitous over the past few years, is being used by people all over the globe. The fast-paced life we lead has created demand for easier and simpler communications. Consumers are no longer passive, but rather active producers of content. There is no doubt that the Internet is a wondrous creation, but what has generated an unexpected leap in web activity and really taken it to the next level can all be summed up in two words ‘Social Media.’ continue reading
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Behind The Scenes: Ogilvy PR, Washington, D.C.