Ogilvy Public Relations Worldwide
Mar 20

Snippets from the Sustainable Opportunities Conference

David Friedman

by David Friedman
Category: Technology

On Wednesday, I attended the Sustainable Opportunities Conference here in Denver. I see the clean energy industry and sustainability sector as bright spots in the tough economy at the moment.

There certainly was a lot of positivity at the conference relating to the future of this market, particularly in the metropolitan Denver area as more clean energy companies like RES Americas move here. Colorado continues to be a leader in attracting these companies and President Obama reinforced the State’s leadership by signing the Stimulus package here last month at the Denver Museum of Nature and Science.

Without giving a full wrap up of the conference, I wanted to give you a few snippets of some interesting comments I heard in the panel sessions and in my conversations over the last few days. Here are some controversial comments that stand out:

– The challenge with plug-in cars is that our grid is 30-40 years old and it’s already overtaxed…Plug-in cars sound great but we should be investing resources in updating our grid instead. If we have wind power in East Kansas, we can’t get it to Chicago or Denver…that’s the crux of the problem. – Michael Peck, MAPA Group

– The US manufacturing system is in bad shape. The expertise has skipped a generation. Most of our wind turbines have to be manufactured overseas, because there is no expertise in the US. We need to get back to teaching people how to go from welding to material science. – Chris Mone, Vestas Wind

– Oh Happy Day! – Denver Mayor John Hickelooper when commenting on the dedication of the 300KW solar system atop the Colorado Convention Center, where the conference was held.

– We need to eat our main meal of energy efficiency before we eat our dessert of renewable energy. – Mark McLanahan, MMA Renewable Ventures

See you at the Denver Green Festival!





Ogilvy Public Relations Worldwide