Comments on: The Return of Recession Public Relations http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/ *A nibble is half a computing bite. A Tech PR Nibble is an insight or idea that can lead to conversation, a big idea or influence for a brand. The shared thinking of the global Ogilvy PR technology practice community; dedicated to Technology and Beyond. Participants in our social media world. Thu, 11 Mar 2010 04:24:36 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: Newspaper publisher McClatchy cutting 1,600 jobs (AP) — But As For Me http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-391 Newspaper publisher McClatchy cutting 1,600 jobs (AP) — But As For Me Mon, 09 Mar 2009 16:46:54 +0000 http://www.techprnibbles.com/?p=135#comment-391 [...] » The Return of Recession Public Relations [...] [...] » The Return of Recession Public Relations [...]

]]> By: After 60 years Circuit City powers down (AP) — But As For Me http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-389 After 60 years Circuit City powers down (AP) — But As For Me Mon, 09 Mar 2009 00:47:32 +0000 http://www.techprnibbles.com/?p=135#comment-389 [...] » The Return of Recession Public Relations [...] [...] » The Return of Recession Public Relations [...]

]]> By: Recession on track to be longest in postwar period (AP) — But As For Me http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-388 Recession on track to be longest in postwar period (AP) — But As For Me Sun, 08 Mar 2009 13:37:46 +0000 http://www.techprnibbles.com/?p=135#comment-388 [...] » The Return of Recession Public Relations [...] [...] » The Return of Recession Public Relations [...]

]]> By: Only The Federal Government Can… — But As For Me http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-355 Only The Federal Government Can… — But As For Me Tue, 17 Feb 2009 18:27:33 +0000 http://www.techprnibbles.com/?p=135#comment-355 [...] » The Return of Recession Public Relations [...] [...] » The Return of Recession Public Relations [...]

]]> By: WSJ: With an Economy Based Partly on Consumer Sentiment, Obama’s Rhetoric Is the Real ‘Catastrophe’ — But As For Me http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-353 WSJ: With an Economy Based Partly on Consumer Sentiment, Obama’s Rhetoric Is the Real ‘Catastrophe’ — But As For Me Mon, 16 Feb 2009 19:26:08 +0000 http://www.techprnibbles.com/?p=135#comment-353 [...] » The Return of Recession Public Relations [...] [...] » The Return of Recession Public Relations [...]

]]> By: Carter Lusher http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-347 Carter Lusher Fri, 13 Feb 2009 04:00:33 +0000 http://www.techprnibbles.com/?p=135#comment-347 Hi Nicholas, I'm glad you mentioned analyst relations in your post because the advisory analysts (e.g., Forrester and Gartner) actually gain more influence with their end-user clients (typically IT managers in enterprises with $1bn+ in revenues) during a recession. Our research shows that: 1. Enterprise IT budget actions make every IT dollar more precious End users use analysts as sounding boards on decisions big and small 2. Enterprise IT HR actions make most departments short staffed End users look to analysts as quick and easy source of info, decision support 3. Enterprise IT culture makes end users even more risk adverse IT managers look to analysts for political cover If you and your readers would like to read more about AR and the analysts in this recession they can find articles on SageCircle's blog (http://www.sagecircle.wordpress.com). Cheers, Carter Lusher SageCircle, Analysts of the Analysts and AR Best Practices Hi Nicholas,

I’m glad you mentioned analyst relations in your post because the advisory analysts (e.g., Forrester and Gartner) actually gain more influence with their end-user clients (typically IT managers in enterprises with $1bn+ in revenues) during a recession. Our research shows that:

1. Enterprise IT budget actions make every IT dollar more precious
End users use analysts as sounding boards on decisions big and small

2. Enterprise IT HR actions make most departments short staffed
End users look to analysts as quick and easy source of info, decision support

3. Enterprise IT culture makes end users even more risk adverse
IT managers look to analysts for political cover

If you and your readers would like to read more about AR and the analysts in this recession they can find articles on SageCircle’s blog (http://www.sagecircle.wordpress.com).

Cheers, Carter Lusher

SageCircle, Analysts of the Analysts and AR Best Practices

]]> By: » The Return of Recession Public Relations « Public Relation http://www.techprnibbles.com/2009/02/the-return-of-recession-public-relations/comment-page-1/#comment-346 » The Return of Recession Public Relations « Public Relation Wed, 11 Feb 2009 18:39:30 +0000 http://www.techprnibbles.com/?p=135#comment-346 [...] Read­ th­e o­riginal­: » T­he R­et­ur­n­ of R­ecession­ Publ­ic R­el­a&#... [...] [...] Read­ th­e o­riginal­: » T­he R­et­ur­n­ of R­ecession­ Publ­ic R­el­a&#… [...]

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