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	<title>Comments on: Tech PR in 2009 and&#8230; Neil Young</title>
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	<link>http://www.techprnibbles.com/2009/02/tech-pr-in-2009-and-neil-young/</link>
	<description>* A nibble is half a computing byte. A Tech PR Nibble is an insight or idea that can lead to conversation, a big idea or influence for a brand. The shared thinking of the global Ogilvy PR technology practice community; dedicated to Technology and Beyond. Participants in our social media world.</description>
	<pubDate>Tue, 18 Jun 2013 22:32:34 +0000</pubDate>
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		<title>By: Luca Penati</title>
		<link>http://www.techprnibbles.com/2009/02/tech-pr-in-2009-and-neil-young/comment-page-1/#comment-362</link>
		<dc:creator>Luca Penati</dc:creator>
		<pubDate>Wed, 25 Feb 2009 03:45:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.techprnibbles.com/?p=142#comment-362</guid>
		<description>Thank you, Victor.</description>
		<content:encoded><![CDATA[<p>Thank you, Victor.</p>
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		<title>By: Victor Ruiz</title>
		<link>http://www.techprnibbles.com/2009/02/tech-pr-in-2009-and-neil-young/comment-page-1/#comment-361</link>
		<dc:creator>Victor Ruiz</dc:creator>
		<pubDate>Wed, 25 Feb 2009 03:12:23 +0000</pubDate>
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		<description>Excellent article Luca!! 

Internet and Social Media have transformed the way companies communicate with consumers. 

And here we are: The New PR Digital Agencies for bring consulting for all these IT-Telecom companies. 

To succeed in today's market place (seasoned with the economic recession issues) we need to adopt different criteria for success. 

Digital PR is more than just advertising; people want participation, not propaganda; people want authenticity, not spin; digital media and online content let organizations communicate directly with clients in a form they appreciate. 

IT companies must drive people into the purchasing process with great online content. Finally...PR it's not about clipping books, not anymore. It's about creating conversations and reaching our buyers in directly, public way. 

Best regards

Victor Ruiz</description>
		<content:encoded><![CDATA[<p>Excellent article Luca!! </p>
<p>Internet and Social Media have transformed the way companies communicate with consumers. </p>
<p>And here we are: The New PR Digital Agencies for bring consulting for all these IT-Telecom companies. </p>
<p>To succeed in today&#8217;s market place (seasoned with the economic recession issues) we need to adopt different criteria for success. </p>
<p>Digital PR is more than just advertising; people want participation, not propaganda; people want authenticity, not spin; digital media and online content let organizations communicate directly with clients in a form they appreciate. </p>
<p>IT companies must drive people into the purchasing process with great online content. Finally&#8230;PR it&#8217;s not about clipping books, not anymore. It&#8217;s about creating conversations and reaching our buyers in directly, public way. </p>
<p>Best regards</p>
<p>Victor Ruiz</p>
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